Facebook Insights Dashboards & Reports

No doubt you already know how important Facebook is as part of your overall web presence. With almost 2 billion users, an enormous number of consumers visit the site daily. Having a specific page for your business is therefore crucial. And how do we track the success and engagement of your page? Facebook Insights of course! With a Facebook Insights dashboard, you can see how your Facebook page is working and what to do to optimize it.

19 ⁺

Preset Widgets
34 ⁺

Metrics & Dimensions
2 ⁺

Dashboard Templates

Create your Facebook Insights dashboards today!

Create your free dashboard

Your Facebook Insights dashboards could look this great

See this dashboard in action here!

See this dashboard in action here!

Your logo

Whether your own or your client’s logo, make your report reflect your brand!

All-in-one

Drag-and-drop your widgets onto your dashboard to create a clean report layout that includes all the information you need.

Your data

Customize your widgets to show the data you want, the way you want to.

Get this dashboard now

Available Preset Widgets

Featuring the most common KPIs, these widgets are ready to use! Drag, drop, done!

Fans Count

This historic widget shows the total number of fans your Facebook page has.
Page Impressions

This historic widget shows the total number of times your Facebook page is displayed.
Top Posts by Impressions

This list widget shows the top posts on your Facebook page by number of impressions.
Engagement Rate

This historic widget shows the rate at which people engaged with your Facebook page. This is calculated by dividing the total engagement (likes, comments, shares, and clicks) by the total reach, and multiplying the result by 100.

Want to see all our Facebook Insights reset widgets?
You’ll find them in your new dashboard!

Try it free

Available Metrics, Segments, & Dimensions

These are the top 10 metrics users usually include in their Facebook Insights dashboards:

Fans (Page Likes): This is the total number of people who have liked your Page.
Average Comments Per Post: This is the average number of comments for your page posts.
Page Engaged Users: This is the total number of people who engaged with your Page. Engagement includes any click.
Post Likes: This is the total number of people who liked your post.
Page Engagement Rate: This is the number of people who engaged with your Page divided by the number of people who saw any of your content.
Page Organic Impressions: This is the number of times your posts were seen in News Feed or Ticker or on visits to your Page. These impressions can be Fans or non-Fans.
Page Interactions: This is the total number of interactions your Facebook page received.
Page Unlikes: This is the total number of people who unliked your Page.
Page Views: This is the number of times your Page's profile has been viewed by logged in and logged out people.
Page Video Views: This is the total number of times page’s videos have been viewed for more than 3 seconds.